Did you used to love Yogos? Have you not seen them on store shelves for a while? Perhaps you are just interested in having them again. But can you? Well, here is what you are going to need to know.
So, are Yogos Discontinued? Yogos are discontinued, back in 2010. The reason for this is not publicly known, though it is likely that the manufacturer, Kellogg’s, did so to focus on other snack brands in their portfolio.
These were certainly delicious yogurt-covered fruit snacks.
They were sweet, and as they were based on fruit and yogurt, they were quite a nice treat – not too naughty!
They ere great for lunchboxes, too! That’s where I remember them from!
But why would Kellogg’s decide to end a product that were only ever available for five years, and that approved to be incredibly popular?
Let’s find out.
Contents
Why Were Yogos Discontinued?
Yogos were likely discontinued as a result of not enough demand, in response to a change in consumer trends, to focus on other products or for supply-chain or ingredient sourcing issues, among many other possibilities.
Not Enough Demand
You loved them.
I loved them.
But let’s be honest, we don’t know how well they were loved, in general.
At least at the point where the decision was made to discontinue them.
Chances are, sales figures for this particular product did not meet the companies forecasts.
Now, apparently sales figures were solid in 2006 and 2007, but they could have plummeted in 2008 and 2009.
Or it could be that they were just not selling as much as other products in their portfolio.
Change In Consumer Trends
Back in 2005, yogurt-coated snacks were quite a big thing.
As were a lot of fruit-based snacks, in general.
Though with time, consumer trends have definitely changed.
Some consumers are a lot more conscious of nutrition these days, and while they were based on fruit and yogurt, Yogos did have a lot of sugar…
So it could be that Kellogg’s were mindful of developments here and stopped production accordingly.
I must admit I haven’t seen these kind of snacks available for some time.
To Focus On Other Products
Kellog’s are a huge brand with countless products in their portfolio.
Similar snacks they sell include the likes of Fruit Winders and Squares.
It could very well be that Yogos were shut down to focus more resources on these other high-flying brands.
For Reasons We Don’t Know
There are of course, a lot of potential reasons that we will never know that could be behind Kellogg’s discontinuing their product.
It could be the result of supply chain issues, ingredient sourcing issues, or just business challenges in general.
Will Kellogg’s Ever Bring Yogos Back?
At present, it does not appear thar Kellogg’s will ever bring Yogos back.
Even despite petitions being raised, and having over 17k signatures (at time of writing), Kellogg’s have continuously publicly announced they have no intentions to relaunch the product.
First in 2016:
And again, another Twitter user in 2018:
In fact, just search Twitter for Kellogg’s Yogos and there are a lot of tweets over the years from former customers demanding them back.
Still, Kellogg’s have either not responded or shot them down every time.
So it doesn’t look like Yogos will return.
Never say never, but it does seem very unlikely at this point.
Alternatives To Yogos
So what can we do?
Well, it’s not the news you wanted to hear but you could try a similar yogurt-coated fruit snack instead.
My favorites are below:
Welch’s Fruit Snacks
- Includes (40) 0.9 oz single serving bags
- Delicious fruit snacks where fruit is the 1st Ingredient
- 100% Vitamin C, 25% Vitamins A&E (DV per serving)
- Gluten free, fat free & preservative free
- Perfect tasty snack for school lunches, sporting games, the office and more
Happy Baby Organics Yogis
- Sweet Yogi: Little drops of goodness Made with wholesome yogurt and organic fruit, Happy Baby Yogis are melt-in-your-mouth, freeze-dried yogurt drops that provide babies and toddlers with a delicious baby or toddler snack that you can feel good about
- Organic Snacks For Baby: Happy Baby goes beyond baby food with delicious, Superfood Puffs and freeze-dried yogurt snacks Babies may be ready for our delicious snacks when they can crawl on their hands and knees, without their tummy touching the ground
- Happy Baby: We provide organic, delicious options for your baby's nutritional journey; Happy Baby offers baby food pouches, organic cereals, teething wafers, baby snacks and more made for your little one
- Happy Family Organics: We are on a mission to change the trajectory of children's health through nutrition; We provide age and stage appropriate premium organic food products for baby, tot, kid, and mama
- Our Happy Promise: All products are certified USDA organic, made with non-GMO ingredients grown without the use of toxic persistent pesticides and in packaging made without BPA, BPS, or phthalates
Sun-Maid Vanilla Yogurt Coated RaisinsĀ
- VANILLA YOGURT COVERED RAISINS: Sun-dried California Raisins wrapped in a creamy blanket of vanilla yogurt
- DRIED FRUIT RAISIN SNACK: Dried fruit snack for kids and adults alike in a single-serve snack box; Great lunchbox snack, classroom snack, office snack, or after-school snack
- VERSATILE SNACK AT HOME OR ON THE GO: Add yogurt raisins to trail mix, granola, oatmeal, yogurt, fruit salads, and more
- SIMPLE, WHOLE FRUIT GOODNESS: 60 calories per serving (1 box); Non-GMO with zero grams of trans fat
- SUN-MAID DRIED FRUIT SNACKS: Sun-Maid Yogurt Covered Raisins also available in chocolate yogurt, strawberry yogurt, and chocolate vanilla yogurt
Hello, I’m Matthew, a candy expert and enthusiast with over a decade of experience in the candy industry. My passion for candy started at a very young age. Since then, I have worked in numerous, large candy stores, and have been fortunate enough to try out hundreds of brands of candies, different types and flavors. In addition to my work, I enjoy sharing my extensive knowledge with others, and decided to create Sugar Stand in order to do so. My mission is to make the world a sweeter place, one candy at a time.